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	<title>Aehso's Output &#187; ning</title>
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		<title>Open Social &#8211; Disruptive?</title>
		<link>http://www.xlml.com/aehso/2007/10/31/open-social-disruptive/</link>
		<comments>http://www.xlml.com/aehso/2007/10/31/open-social-disruptive/#comments</comments>
		<pubDate>Wed, 31 Oct 2007 09:46:22 +0000</pubDate>
		<dc:creator>aehso</dc:creator>
				<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
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		<description><![CDATA[Update: Marc Andreessen has a great writeup on Open Social.  Spin warning: Ning is a launch partner of Open Social so take it with a little pinch of salt.
Update2: Bebo and MySpace are also joining.  That leaves just Microsoft and Facebook out in the cold.
No wonder Google didn&#8217;t invest in Facebook, they were [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Update: Marc Andreessen has <a href="http://blog.pmarca.com/2007/10/open-social-a-n.html">a great writeup on Open Social</a>.  Spin warning: Ning is a launch partner of Open Social so take it with a little pinch of salt.</strong></p>
<p><strong>Update2: <a href="http://blogs.zdnet.com/BTL/?p=6846">Bebo and MySpace are also joining</a>.  That leaves just Microsoft and Facebook out in the cold.</strong></p>
<p>No wonder Google didn&#8217;t invest in Facebook, they were busy <a href="http://gigaom.com/2007/10/30/opensocial/">setting</a> <a href="http://www.techcrunch.com/2007/10/30/details-revealed-google-opensocial-to-be-common-apis-for-building-social-apps/">up</a> <a href="http://code.google.com/apis/opensocial">OpenSocial (site goes live tomorrow)</a> with a who&#8217;s who of companies that are not Microsoft, Facebook or MySpace.  </p>
<p>It&#8217;s an admirable and ambitious project and it kicks Facebook right in the FBML-tender-spot but as ever the devil will be in the detail.   There seems to be some concerns about how truly portable applications would be but I&#8217;m far more interested in portability of user data.  I&#8217;m looking forward to reviewing the API details when they are published,  hopefully they will also incorporate some of the emerging de-facto standards like OpenID and OAuth.</p>
<p>Facebook&#8217;s next <i>major</i> move will be interesting.  Some of their key application developers (Rock You, Slide) will of course divert resources to work on OpenSocial based applications.</p>
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