Facebook are cracking down hard on invite/application spam

Facebook finally tackle the problem of forced invites, a behavioral characteristic of some (bad) applications that repeatedly prompt users to invite other users after installing an application of performing some action within the application.

This combined with new controls for limiting the number of application notifications per user per day from applications should mean a lot less unsolicited spam from applications.

Long overdue, the continued abuse of both the invite and notification APIs has significantly devalued and reduced the utility of service. Many high-tech folks I’ve talked to recently have already given up on Facebook (retreating to Twitter) but perhaps if they continue improving the spam controls they might be tempted back.

It would seem the initial “grab as many users as possible” focus of some applications in order to boost valuations may now be coming to an end (thankfully).

Wednesday, February 13th, 2008 facebook, spam

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